About Us
Live Events Merch wasn’t started as a “business idea”.
It started as a feeling.
If you’ve ever been to a concert or festival, you know it.
That one night where the music hits different. You’re surrounded by strangers, but it still feels like your people. Your phone’s almost dead, your voice is gone, your feet hurt, and still you don’t want it to end.
And the next day?
All you’re left with is a few shaky videos and one thought:
“I wish I could keep this night forever.”
That’s exactly why we built Live Events Merch.
We create festival merch + streetwear that doesn’t look like generic “souvenir merchandise”.
We make pieces that feel like the night itself: oversized fits, bold graphics, limited drops, made for people who are actually outside.
ABOUT ME (Founder)
Hey, I’m Brajraj, the founder of Live Events Merch.
I’m currently in my 3rd year at IIT Bombay, and I’ve always been obsessed with one thing: live energy.
Not the perfect aesthetic. Not fake hype.
The real stuff.
The nights where you forget time exists.
Where you scream lyrics like they’re personal.
Where strangers feel like your people.
Where the fit you wore becomes part of the memory.
I didn’t want to build “just another merch page”.
I wanted to build a brand that actually understands this culture.
That’s why our pieces aren’t made to sit in your wardrobe.
They’re made to move, sweat, travel, and end up in your best memories.
Our drops are limited because moments are limited too.
No mass-market energy. No restock mentality.
Catch feelings, not FOMO.
Our festival fits start now.